Instructor-led Advanced Google Analytics live Online Training Schedule

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30,000.00 Duration: 30 Hours
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About your Advanced Google Analytics Training

Skills Covered

Advanced Google Analytics configuration
Custom reporting and dashboard creation
Advanced segmentation and analysis
E-commerce tracking and reporting
Data visualization and integration

Tools Covered

Google Analytics
Google Tag Manager
Google Data Studio
Google Ads
Google Search Console

Advanced Google Analytics Training Syllabus

Curriculum Designed by Experts

Introduction to Advanced Google Analytics
Topics
  • Overview of Google Analytics
  • Importance of advanced analytics
  • Setting up Google Analytics for advanced tracking
Topics
  • Implementing advanced tracking codes
  • Setting up goals and conversion tracking
  • Custom dimensions and metrics
  • Event tracking and virtual pageviews
Topics
  • Creating custom reports
  • Using advanced filters and segments
  • Building and sharing custom dashboards
  • Automating reports with Google Data Studio
Topics
  • Creating and using advanced segments
  • Analyzing user behavior and demographics
  • Cohort analysis and user journey mapping
  • Multi-channel funnel reports and attribution models
Topics
  • Setting up e-commerce tracking
  • Analyzing e-commerce reports
  • Enhanced e-commerce features
  • Tracking and analyzing transactions and revenue
Topics
  • Linking Google Analytics with Google Ads
  • Integrating with Google Tag Manager
  • Using Google Search Console with Google Analytics
  • Integrating with CRM and other third-party tools
Topics
  • Funnel visualization and goal flow reports
  • Customizing channel groupings
  • Analyzing and optimizing landing pages
  • Using regex in Google Analytics
Topics
  • Best practices for data visualization
  • Creating interactive reports with Google Data Studio
  • Using API for custom data extraction
  • Presenting data insights to stakeholders
Topics
  • Setting up advanced tracking for a website
  • Creating and analyzing custom reports and dashboards
  • Implementing and analyzing e-commerce tracking
  • Integrating Google Analytics with other marketing tools

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Why Advanced Google Analytics Training From Xpertised Learning

Live Interactive Classes

  • Top-Tier Trainers
  • Real Time Guidance by Industrial Experts
  • In Class Doubt Clearance

Resource Access

  • Life Time Access to Resource Library

Support

  • One-to-One Lab and Training Assistance
  • Help Desk Support
  • Doubt Clearance in Real-time

Project Based Learning

  • Labs and Learning Based from Industrial Experts
  • Learning Based on Project Scenarios

Certification

  • Xpertised Learning Training Certificate
  • Certificate of Completion

Labs

  • Cloud based Labs *Labs based on course requirement only

Advanced Google Analytics Training Details

This course covers advanced concepts and techniques in Google Analytics, including setting up custom reports, advanced segmentation, conversion tracking, and integrating Google Analytics with other tools. Participants will gain hands-on experience in using Google Analytics to extract actionable insights, optimize marketing strategies, and improve website performance.

  • Mastering advanced Google Analytics skills can significantly enhance your ability to analyze and interpret complex data, leading to better decision-making and strategic planning in digital marketing.
  • Acquiring this certification can make you a more attractive candidate for data-driven marketing roles, opening up numerous career opportunities in a growing field.
  • Staying updated with the latest Google Analytics features can keep you competitive in the job market, as businesses increasingly rely on data analytics for growth and optimization.
  • Comprehensive understanding of advanced Google Analytics features and techniques.
  • Hands-on experience in setting up and using Google Analytics for in-depth analysis.
  • Improved job prospects in the field of digital marketing and web analytics.
  • Advanced Google Analytics configuration
  • Custom reporting and dashboard creation
  • Advanced segmentation and analysis
  • E-commerce tracking and reporting
  • Data visualization and integration
  • Google Analytics
  • Google Tag Manager
  • Google Data Studio
  • Google Ads
  • Google Search Console
  • To provide a thorough understanding of advanced Google Analytics features.
  • To equip participants with the skills to analyze and optimize website performance.
  • To prepare participants for real-world challenges in digital marketing and web analytics.
  • Digital marketers
  • Web analysts
  • Data analysts
  • Marketing professionals
  • Anyone interested in advancing their Google Analytics skills
  • Basic understanding of Google Analytics and digital marketing concepts.
  • Familiarity with basic web analytics is beneficial but not mandatory.
  • How to set up and configure advanced tracking in Google Analytics.
  • Techniques for creating custom reports and dashboards.
  • Best practices for advanced segmentation and analysis.
  • Methods for integrating Google Analytics with other marketing tools.
  • A computer with internet access.
  • A Google Analytics account (can be a free account).
  • Access to a website for practical implementation (own or demo site).
  • Roles such as Digital Marketing Analyst, Web Analyst, Data Analyst, and Marketing Data Specialist.
  • Opportunities in various industries including IT services, e-commerce, marketing agencies, and tech companies.

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