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Adobe Analytics: Ad Hoc Analysis

Course Overview

The Adobe Ad Hoc Analysis training course will teach participants on how to use ad hoc analysis to do deep analysis on participants Web site traffic. This course shows how ad hoc analysis goes beyond day-to-day analytics questions and allows participants to explore hidden relationships in their reports. This course gives participants the ability to take segmentation to the next level by applying virtually any segment to any report, revealing the segment's effect on site traffic, paths through participants site, and conversion. Ad hoc analysis queries the entire data set with unprecedented speed and flexibility.

Course Content

  • Introduction: Ad hoc analyis Strengths
  • Ad hoc analysis Data Slices
  • Ad hoc analysis Projects
  • The Interface
  • Metric-based Reports
  • Unique Visitors in ad hoc analysis
  • Item-based (Pivot Table) Reports
  • Metrics in ad hoc analysis
  • Behold the Power of Segmentation
  • Using the Segment Builders
  • Path Analysis in ad hoc analyis
  • Putting It All Together

Customer Reviews

Thanks to Xpertised and the tutor who walked me through all the topics with Practical exposure which is helping me in my current project.

Course was quite helpful in terms of understanding of concepts and practicality. Its really a very friendly environment to learn. The timing were mutually chosen, as we both are working professional. I am quite satisfied with the course.


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